Turkish Airlines Flight Pass
A personalized digital experience that turns a year of flights, routes, and memories into a unique story for Turkish Airlines’ experience ambassadors.
Year:
Turkish Airlines
Timeframe:
2024
Tools:
Figma, Adobe Creative Suite
Category:
Digital Campaign
Overview
Turning a year of flight experiences into personal stories for Turkish Airlines’ Experience Ambassadors.
Years in Wings brought together each ambassador’s journeys, destinations and flight moments from the year, transforming them into a personalized digital experience shaped around travel, discovery and movement.
The Experience Ambassadors had a full year of journeys, but the story behind those moments needed a more engaging way to be told.
The challenge was to turn flight data and travel memories into something that felt personal, visual and easy to share—without making the experience feel like a simple report or statistic summary.
We created a year-in-review experience that translated each ambassador’s flight history into a dynamic visual story.
Using destinations, routes, travel highlights and personal journey data, Years in Wings made every ambassador’s year feel unique while keeping the experience connected to Turkish Airlines’ brand world. The result was a shareable digital story celebrating a year in the air.
